ABBIE FINK PROFESSIONAL

ABBIE FINK PROFESSIONAL

I had a follow-up visit with a medical professional and was talking about how good I was feeling and such, and the doctor without any hesitation asked if I would be willing to write a review for her on Yelp. But I had a more personal experience this week.

And there's such valuable information within those reviews, if you can sort through it and find the nuggets of information. And I'm like, goodness, there's this whole thing around reviews.

Well, I've been planning a vacation actually, and have been googling around trying to find, should I do this tour? Should I book this rental car? What about that hotel? And all of the review sites start populating my search and it's, this was dirty, this was clean. And here to share her thoughts about reviews, her opinions, her 4- to 5-star rating of reviews, is Abbie Fink, vice president, and general manager of HMA Public Relations. What do you do as a business owner in a world where so much of the conversation about your business is not controlled by your marketing and communications professionals, but is in fact in the hands of the consumer? Online reviews is our topic on this Copper State of Mind. Online reviews have become a place where people not only applaud and celebrate the great service and products that they've received, but also the place where they pour out their anger and frustration over sometimes real problems and sometimes imaginary ones. But sometimes the business is wrong, and the customer has an opinion about it. The show is recorded and produced in the studio of PHX.fm, the leading independent B2B podcast network in Arizona. We demystify the process and give you some helpful advice in Episode 19: 'How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors'Ĭopper State of Mind is a project of HMA Public Relations, a full-service public relations and marketing communications firm in Phoenix. 'Is the Customer Always Right?' by Rachel Brockway.'#BookClub – Manipurated' by Abbie Fink.'Fake Reviews Could Cost You' by Abbie Fink.

If you enjoyed this episode, check out the PRGN Presents podcast, hosted by Abbie Fink, featuring conversations about PR, marketing, and communications with members of the Public Relations Global Network, 'the world’s local public relations agency.” Read Abbie Fink's blog post for this episode: 'Is It Worth It To Ask for Online Reviews?' Adrian McIntyre discuss the state of online reviews from the perspective of both customers and business owners – the value of feedback, the information we can glean from the reviews, and more importantly, what the business owner can and should do with that information.

Abbie fink